Findings

Moral High Ground

Kevin Lewis

January 30, 2022

Morally Homogeneous Networks and Radicalism
Mohammad Atari et al.
Social Psychological and Personality Science, forthcoming

Abstract:
Online radicalization is among the most vexing challenges the world faces today. Here, we demonstrate that homogeneity in moral concerns results in increased levels of radical intentions. In Study 1, we find that in Gab -- a right-wing extremist network -- the degree of moral convergence within a cluster predicts the number of hate-speech messages members post. In Study 2, we replicate this observation in another extremist network, Incels. In Studies 3 to 5 (N = 1,431), we demonstrate that experimentally leading people to believe that others in their hypothetical or real group share their moral views increases their radical intentions as well as willingness to fight and die for the group. Our findings highlight the role of moral convergence in radicalization, emphasizing the need for diversity of moral worldviews within social networks. 


Jab my arm, not my morality: Perceived moral reproach as a barrier to COVID-19 vaccine uptake
Daniel Rosenfeld & Janet Tomiyama
Social Science & Medicine, forthcoming

Background:
Vaccinating the public against COVID-19 is critical for pandemic recovery, yet a large proportion of people remain unwilling to get vaccinated. Beyond known factors like perceived vaccine safety or COVID-19 risk, an overlooked sentiment contributing to vaccine hesitancy may rest in moral cognition. Specifically, we theorize that a factor fueling hesitancy is perceived moral reproach: the feeling, among unvaccinated people, that vaccinated people are judging them as immoral.

Approach:
Through a highly powered, preregistered study of unvaccinated U.S. adults (N = 832), we found that greater perceived moral reproach independently predicted stronger refusal to get vaccinated against COVID-19, over and above other relevant variables. Of 18 predictors tested, perceived moral reproach was the fifth strongest -- stronger than perceived risk of COVID-19, underlying health conditions status, and trust in scientists. 


Sorry, not sorry: The effect of social power on transgressors’ apology and nonapology
Joshua Guilfoyle et al.
Journal of Experimental Psychology: Applied, forthcoming

Abstract:
The current research investigated the role of transgressors’ social power on their motivation to apologize or not. Based on power approach theory (Keltner et al., 2003), we predicted that high-power transgressors would be less motivated to apologize and more motivated to engage in nonapology (e.g., shifting blame, minimizing the transgression) than their low-power counterparts. We further predicted that the relation between social power and apology and nonapology would be explained by transgressors’ self-other focus. Four multimethod (nonexperimental, experimental), multisample (community, undergraduate) studies supported our predictions. Results are discussed within the context of the extant social motivation literature and applied implications. 


Tweets We Like Aren’t Alike: Time of Day Affects Engagement with Vice and Virtue Tweets
Ozum Zor, Kihyun Hannah Kim & Ashwani Monga
Journal of Consumer Research, forthcoming

Abstract:
Consumers are increasingly engaging with content on social media platforms, such as by ‘following’ Twitter accounts and ‘liking’ tweets. How does their engagement change through the day for vice content offering immediate gratification versus virtue content offering long-term knowledge benefits? Examining when (morning vs. evening) engagement happens with which content (vice vs. virtue), the current research reveals a time-of-day asymmetry. As morning turns to evening, engagement shifts away from virtue and toward vice content. This asymmetry is documented in three studies using actual Twitter data — millions of data points collected every 30 minutes over long periods of time — and one study using an experimental setting. Consistent with a process of self-control failure, one of the Twitter data studies shows a theory-driven moderation of the asymmetry, and the experiment shows mediation via self-control. However, multiple processes are likely at play, as time does not unfold in isolation during a day, but co-occurs with the unfolding of multiple events. These results provide new insights into social media engagement and guide practitioners on when to post which content. 


Spurious normativity enhances learning of compliance and enforcement behavior in artificial agents
Raphael Köster et al.
Proceedings of the National Academy of Sciences, 18 January 2022

Abstract:
How do societies learn and maintain social norms? Here we use multiagent reinforcement learning to investigate the learning dynamics of enforcement and compliance behaviors. Artificial agents populate a foraging environment and need to learn to avoid a poisonous berry. Agents learn to avoid eating poisonous berries better when doing so is taboo, meaning the behavior is punished by other agents. The taboo helps overcome a credit assignment problem in discovering delayed health effects. Critically, introducing an additional taboo, which results in punishment for eating a harmless berry, further improves overall returns. This “silly rule” counterintuitively has a positive effect because it gives agents more practice in learning rule enforcement. By probing what individual agents have learned, we demonstrate that normative behavior relies on a sequence of learned skills. Learning rule compliance builds upon prior learning of rule enforcement by other agents. Our results highlight the benefit of employing a multiagent reinforcement learning computational model focused on learning to implement complex actions. 


Growth mindsets of anxiety: Do the benefits to individual flourishing come with societal costs?
Crystal Hoyt et al.
Journal of Positive Psychology, forthcoming

Abstract:
Believing anxiety can change is a predictor of wellbeing, in part, because such beliefs – known as growth mindsets – predict weaker threat appraisals, which in turn improves psychological functioning. However, feeling a sense of personal threat facilitates social activism, and thus growth mindsets may undermine such action. Across six studies (N = 1761), including cross-sectional and experimental approaches (3 pre-registered), growth mindsets predict flourishing, including wellbeing, resilience, and grit. We find that growth mindsets indirectly predict reduced activism against social threats through reduced threat appraisals, which are critical motivators of activism. The total effect linking growth mindsets to activism was not robust. Overall, Bayesian meta-analytic summary effects reveal that growth mindsets of anxiety are critical components of psychological flourishing, broadly defined. Mindsets are also consistently linked to weakened threat appraisals across a variety of social threats from gun violence to natural disasters. Although helpful for resilience, these dampened threat appraisals impair social action. 


Counteracting the effects of performance pressure on cheating: A self-affirmation approach
Trevor Spoelma
Journal of Applied Psychology, forthcoming

Abstract:
Pressure to perform is ubiquitous in organizations. Although performance pressure produces beneficial outcomes, it can also encourage cheating behavior. However, removing performance pressure altogether to reduce cheating is not only impractical but also eliminates pressure’s benefits. Therefore, the purpose of this research is to test an intervention to counteract some of the most harmful effects of performance pressure. Specifically, I integrate the self-protection model of workplace cheating (Mitchell et al., 2018) with self-affirmation theory (Steele, 1988) to demonstrate the utility of a personal values affirmation intervention to short-circuit the direct and indirect effects of performance pressure on cheating through anger and self-serving cognitions. Two experiments were used to test these predictions. In a lab experiment, when people affirmed core personal values, the effect of performance pressure on cheating was neutralized; as was pressure’s direct effect on anger and indirect effect on cheating via anger. A field experiment replicated the intervention’s ability to mitigate performance pressure’s direct effect on anger and indirect effect on cheating through anger. Altogether, this work provides a useful approach for combating the harmful effects of performance pressure and offers several theoretical and practical implications.


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