Findings

Handout

Kevin Lewis

March 30, 2014

Accepting Inequality Deters Responsibility: How Power Distance Decreases Charitable Behavior

Karen Page Winterich & Yinlong Zhang
Journal of Consumer Research, forthcoming

Abstract:
Could power distance, which is the extent that inequality is expected and accepted, explain why some countries and consumers are more likely to engage in prosocial behavior, including donations of both money and time? This research proposes that higher power distance results in weaker perceptions of responsibility to aid others, which decreases charitable behavior. Both correlational and causal evidence is provided in a series of five studies that examine country-level power distance as well as individual and temporarily salient power distance belief. Consistent with the mediating role of perceived responsibility, results reveal that uncontrollable needs and communal relationship norms are boundary conditions that overcome the negative effect of power distance on charitable behavior. These results explain differences in charitable giving across cultures and provide implications for nonprofit organizations soliciting donations.

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Washing the guilt away: Effects of personal versus vicarious cleansing on guilty feelings and prosocial behavior

Hanyi Xu, Laurent Bègue & Brad Bushman
Frontiers in Human Neuroscience, February 2014

Abstract:
For centuries people have washed away their guilt by washing their hands. Do people need to wash their own hands, or is it enough to watch other people wash their hands? To induce guilt, we had participants write about a past wrong they had committed. Next, they washed their hands, watched a washing-hands video, or watched a typing-hands video. After the study was over, participants could help a Ph.D. student complete her dissertation by taking some questionnaires home and returning them within 3 weeks. Results showed that guilt and helping behavior were lowest among participants who washed their hands, followed by participants who watched a washing-hands video, followed by participants who watched a typing-hands video. Guilt mediated the effects of cleansing on helping. These findings suggest that washing one’s own hands, or even watching someone else wash their hands, can wash away one’s guilt and lead to less helpful behavior.

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Human-itarian aid? Two forms of dehumanization and willingness to help after natural disasters

Luca Andrighetto et al.
British Journal of Social Psychology, forthcoming

Abstract:
The present research explores the distinct effects of animalistic and mechanistic dehumanization on willingness to help natural disaster victims. We examined Japanese and Haitians, two national groups recently struck by earthquakes. We showed that Italian participants differently dehumanized the two outgroups: Japanese were attributed low human nature (dehumanized as automata), whereas Haitians were attributed low human uniqueness (dehumanized as animal-like). Ninety participants were then randomly assigned to the Japanese or Haitian target group condition. Mediation analyses showed that animalistic dehumanization decreased willingness to help Haitians, whereas mechanistic dehumanization decreased willingness to help Japanese, even when controlling for attitudes. Importantly, reduced empathy explained the effects of both forms of dehumanization on intergroup helping.

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Are liars ethical? On the tension between benevolence and honesty

Emma Levine & Maurice Schweitzer
Journal of Experimental Social Psychology, forthcoming

Abstract:
We demonstrate that some lies are perceived to be more ethical than honest statements. Across three studies, we find that individuals who tell prosocial lies, lies told with the intention of benefitting others, are perceived to be more moral than individuals who tell the truth. In Study 1, we compare altruistic lies to selfish truths. In Study 2, we introduce a stochastic deception game to disentangle the influence of deception, outcomes, and intentions on perceptions of moral character. In Study 3, we demonstrate that moral judgments of lies are sensitive to the consequences of lying for the deceived party, but insensitive to the consequences of lying for the liar. Both honesty and benevolence are essential components of moral character. We find that when these values conflict, benevolence may be more important than honesty. More broadly, our findings suggest that the moral foundation of care may be more important than the moral foundation of justice.

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Ethical ends: Effect of abstract mindsets in ethical decisions for the greater social good

Jessica Rixom & Himanshu Mishra
Organizational Behavior and Human Decision Processes, July 2014, Pages 110–121

Abstract:
We explore the impact of construal level on decisions involving conflicts between multiple ethical principles. Whereas abstract mindsets are associated with a focus on ethical issues and superordinate concerns, concrete mindsets are associated with financial self-interest. With abstract mindsets, we find that people abide by rather than violate ethical principles when only the self would benefit (single principle) but they violate ethical principles when doing so is a conduit for a greater social good (multiple principles). With concrete mindsets, people violate ethical principles for personal gain with less concern for the impact on the greater social good. Specifically, with abstract mindsets, people were dishonest to secure larger donations (Study 1) and dishonest to make larger (smaller) donations to charities that supported (threatened) the greater social good (Study 2a, Study 2b) whereas with concrete mindsets, people focused more on dishonesty for personal gain (Study 1, Study 2a, Study 2b).

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Beware of Popular Kids Bearing Gifts: A Framed Field Experiment

Jingnan Chen et al.
George Mason University Working Paper, March 2014

Abstract:
The literature on pro-social behavior shows that older children are more generous than younger children; however, the level of individual generosity is heterogeneous even between children of the same age. This paper investigates whether a child’s popularity affects a child’s generosity. Our participants – 231 children, six to twelve years old – decide how many of their four colored wristbands they want to share with another anonymous child. We manipulate the visibility of this decision: in treatment Public, the decisions are revealed to the entire class at the end of the game, whereas in treatment Private children’s decisions remain secret. In addition, we elicited each child’s network of friends using an innovative “seating map” mechanism. Our results reveal that more popular children are more generous in Public than Private decision environments, while less popular children behave similarly in both cases. Moreover, older children in Public display greater generosity than (i) older children in Private and (ii) younger children in either Public or Private. Finally, in Public, older and more popular children share more than less popular older children, and more than younger children regardless of popularity; whereas, in Private there is no effect of popularity on children of any age.

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Can third-party observers detect the emotional rewards of generous spending?

Lara Aknin, Alice Fleerackers & Kiley Hamlin
Journal of Positive Psychology, forthcoming

Abstract:
Can others detect the emotional consequences of our personal choices? Here, we investigate whether third-party observers can detect the emotional benefits of two factors shown to influence self-reported happiness: the speed with which people make decisions and the generosity of spending choices. Participants were randomly assigned to purchase a goody bag either for themselves or for a sick child, and to choose the contents of this goody bag either as quickly as possible, or by taking as much time as needed. Then, participants reported their current emotional state and were rated for happiness by a research assistant blind to their spending condition. Analyses revealed that purchasing a gift for someone else not only improved participants’ self-reported mood, but that observers could detect these affective differences as well. Observers also rated participants who made their spending decision more quickly as happier, although participants did not report these emotional differences.

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Episodic simulation and episodic memory can increase intentions to help others

Brendan Gaesser & Daniel Schacter
Proceedings of the National Academy of Sciences, 25 March 2014, Pages 4415–4420

Abstract:
Empathy plays an important role in human social interaction. A multifaceted construct, empathy includes a prosocial motivation or intention to help others in need. Although humans are often willing to help others in need, at times (e.g., during intergroup conflict), empathic responses are diminished or absent. Research examining the cognitive mechanisms underlying prosocial tendencies has focused on the facilitating roles of perspective taking and emotion sharing but has not previously elucidated the contributions of episodic simulation and memory to facilitating prosocial intentions. Here, we investigated whether humans’ ability to construct episodes by vividly imagining (episodic simulation) or remembering (episodic memory) specific events also supports a willingness to help others. Three experiments provide evidence that, when participants were presented with a situation depicting another person’s plight, the act of imagining an event of helping the person or remembering a related past event of helping others increased prosocial intentions to help the present person in need, compared with various control conditions. We also report evidence suggesting that the vividness of constructed episodes — rather than simply heightened emotional reactions or degree of perspective taking — supports this effect. Our results shed light on a role that episodic simulation and memory can play in fostering empathy and begin to offer insight into the underlying mechanisms.

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Brief cognitive intervention can modulate neuroendocrine stress responses to the Trier Social Stress Test: Buffering effects of a compassionate goal orientation

James Abelson et al.
Psychoneuroendocrinology, June 2014, Pages 60–70

Background: The hypothalamic-pituitary-adrenal (HPA) axis is a critical mediator linking stress to health. Understanding how to modulate its reactivity could potentially help reduce the detrimental health effects of HPA axis activation. Social evaluative threat is a potent activator of this system. Access to control and coping responses can reduce its reactivity to pharmacological activation. Compassionate or affiliative behaviors may also moderate stress reactivity. Impact of these moderators on social evaluative threat is unknown. Here, we tested the hypotheses that interventions to increase control, coping, or compassionate (versus competitive) goals could reduce HPA-axis response to social evaluative threat.

Methods: Healthy participants (n = 54) were exposed to social evaluative threat using the Trier Social Stress Test (TSST). They were randomly assigned to receive one of four different instructions prior to the stressor: Standard TSST instructions (SI), standard instructions with access to “control” (SI Control), or one of two cognitive interventions (CI) that (1) increased familiarity and helped participants prepare coping strategies (CI Coping), or (2) shifted goal orientation from self-promotion to helping others (CI Compassionate Goals). ACTH and cortisol were obtained before and after stress exposure via intravenous catheter.

Results: Control alone had no effect. CI Compassionate Goals significantly reduced ACTH and cortisol responses to the TSST; CI Coping raised baseline levels. Compassionate Goals reduced hormonal responses without reducing subjective anxiety, stress or fear, while increasing expression of pro-social intentions and focus on helping others.

Conclusions: Brief intervention to shift focus from competitive self-promotion to a goal orientation of helping-others can reduce HPA-axis activation to a potent psychosocial stressor. This supports the potential for developing brief interventions as inoculation tools to reduce the impact of predictable stressors and lends support to growing evidence that compassion and altruistic goals can moderate the effects of stress.

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Service job lawyers are happier than money job lawyers, despite their lower income

Kennon Sheldon & Lawrence Krieger
Journal of Positive Psychology, forthcoming

Abstract:
Giving too much emphasis to extrinsic values and too little emphasis to intrinsic values is known to depress well-being. But is simply working in an extrinsic job also risky, even if that job delivers the money? We compared 1414 ‘Money’ (extrinsic) lawyers, 1145 ‘Service’ (intrinsic) lawyers, and 3415 ‘Other’ lawyers as to their income, values, well-being, and drinking behavior. Although service lawyers had much lower incomes, they also experienced more well-being and less negative affect compared to money lawyers, and drank less and less often. ANCOVAs showed that the intrinsic vs. extrinsic job-type effects were independent of rated intrinsic vs. extrinsic values, current income, years of work experience, and class rank at graduation, suggesting that the job-contexts themselves were operative. We discuss the difficult choice that pre-professional students face, between two versions of the American dream: one emphasizing wealth and status, and the other, service and personal development.


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